You’re probably wondering, “Who is Flume, and why have I not worked with them yet?”
Before we answer that question, some background information:
Flume is a digital marketing agency founded in 2013 in Johannesburg, South Africa. Over the years, we have grown from a handful of digital wizards to establishing offices in Cape Town and further afield in London, with over 100 staff. During our short – but explosive – tenure, we have collaborated with amazing clients on campaigns both locally and on a global scale.
Our diverse repertoire includes clients such as Pfizer, RedBull, Woolworths, Puma, Discovery, and more.
So the question isn’t why haven’t you worked with us yet, but rather, when are you going to?
What sets us apart from other digital marketing agencies?
At Flume, we “make it matter.” This is our mantra. To us, MATTER means:
These are the values we instil in our Flumers and provide to our clients; past, present and to you, our future.
Now that you know who we are and why you should work with us, let’s seal that deal with what we can offer you.
SEO (Search Engine Optimisation)
Search engine optimisation is vital for a business in this Information Age. A solid strategy and expert help is what will set your site apart, rank highly, and meet those very important ROIs.
Our team of SEO specialists conduct thorough research, brainstorm, strategise, implement, and deliver. Whether you are trying to drive customers to a brick-and-mortar store, increase your online leads or become the market leader in your business’ field, it’s all in a day’s work for them.
Social Media Marketing
TikTok, Facebook, Twitter, Instagram, LinkedIn, and more – it’s a crazy digital world out there. Our social media gurus work closely with our creative department to ensure that your social media and influencer campaigns make an impression and gain those critical likes. No matter your strategy and business goals, your brand is safe in the hands of our professional social media team.
Knowing how to correctly utilise social media can propel your business and help it thrive. It’s an invaluable customer service tool and your way of getting in front of the right target market.
Need a breakdown? This is “What Makes a Great Social Media Strategy”.
Think of your site as your business’ first impression. Whether you need a refresh or a brand new one, Flume caters to your every need. Our developers are on call to guide you through the entire process. And our team of user experience (UX) designers will create a seamless flow and user journey with a little help from the creative department (more on them later).
Looks aside, our developers ensure that your website operates with the latest Google Core Web Vital Algorithm Update, making sure that it’s optimised and up to speed. Literally. And this is why you need a fast-loading website.
Delivering an aesthetically pleasing and highly functional website is their bread and butter, but they’re pretty passionate about it too.
Read more about what our developers can do for you on our blog:
Publishing Channels and Paid Media
It may sound like we’re singing their praises but, put plainly, the work speaks for itself. From directing traffic to your site, gaining impressions, sales or all of the above – our award-winning team is the best of the best.
Here is a part of the process for you to gain more understanding of what it is that they do:
Step 1: They set up a “Get to know you” meeting. In this meeting, there is a discussion about your KPIs (Key Performance Indicators) and budget.
Step 2: Once they have more information about your business, they suggest the best ways to utilise your budget over various media channels to ensure the fulfilment of your KPIs and expectations.
Step 3: They speak to our creative department for the production of campaign creatives.
Step 4: When the campaign goes live, they monitor the account and optimise where necessary. They create reports to update clients and the team on campaign progress.
For first-time clients, they set up your account and the pixels and tracking code to your actual website for better account reporting and optimisation.
Web App and Platform Production
Not only do we put out incredibly enviable websites, we have another talented team that can do the same with web application development. Our content team also gets heavily involved with the graphic design part of the process.
For your business’ brand new app or a refresh on the current look, we do it all; design the look, build the software, and create dashboards for analytics.
Creatively speaking, these are the original imaginists, artists, and wordsmiths. Our creative department has an arsenal of talented and unique minds, skills and a penchant for the odd practical joke. These production specialists not only create magic but bring research, strategy and analytics to life.
Their multiple disciplines include:
- Art direction
- Copywriting and editing
- 2D and 3D animation
- Static media
- Rich media
They add flair to function, and Flume wouldn’t be quite the same without them.
And Finally, Digital Strategy
Last, but never the least; digital strategy. Strategy is what keeps it all together. Flume’s strategy ninjas ensure that all our departments work harmoniously towards a common goal to make your business the best in its field. They have intricate knowledge of the digital marketing sphere and how best to tie in the various marketing methods with our your end goal.
As author Seth Godin explains: “Marketing is no longer about the stuff you make, but the stories you tell.” And our strategists are great storytellers.
A special mention goes to our campaign managers. Without them, all of our departments would run wild with their ideas and imaginations. These special individuals watch over your accounts and expectations the same way Maverick can barrel a fighter jet in Top Gun – they’re just that damn good.
So, if you’re still wondering whether Flume Digital Marketing would be a good fit for your company, why not drop us a message and see what we have to say? Trust us, Flumers are up for any challenge.